Publicis Africa has officially announced the appointment of Odette van der Haar as CEO, effective September 1, 2019.
Odette Van der Haar has solid expertise in the sector. She recently served as CEO of J. Walter Thompson Johannesburg. Prior to that, she was CEO of the Advertising and Communication Association (ACA) of South Africa.
"I am delighted to announce my role at Publicis during Women's History Month
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said Odette Van der Haar. "I hope that the announcement of my appointment will inspire young women around the world to achieve their goals, no matter how difficult their journey may be. I consider it a privilege to lead an agency with such a forward-thinking model at a time when clients are demanding more from their investment in agencies. "
The agency currently works with global brands such as L'Oréal, Nestlé, Mercedes-Benz, Coca-Cola, Kellogg's, and others.
It should be noted that in French-speaking sub-Saharan Africa, Publicis Africa relies on the AG-Partners network, which is present in 13 countries and headed by Isabelle Aimonetti.