AGL: New corporate campaign based on customer testimonials

AGL, a trusted logistics operator in Africa, carried out a corporate campaign aimed at illustrating the company's expertise based on testimonials from various customers.

Several iconic companies in French-speaking Africa, such as AIRTEL, EIFAGE, BIC, IVORY CASHEW NUTS, OFI, TOGUNA, BEL, and BIOSENE, have agreed to share their experiences and explain how AGL contributes to the performance and excellence of their operations.

Philippe Labonne, President of AGL, considers his customers to be ambassadors. "This campaign showcases concrete testimonials about our partnerships, covering a variety of markets, challenges, and issues. It also serves as a reminder of our mission: to offer our customers reliable, innovative, and customized logistics solutions capable of meeting the challenges of a rapidly changing Africa."

This corporate campaign uses

Television: broadcast on major pan-African and international channels (France24, BBC, SABC, Financial Times, Ecofin, etc.)

Digital: relay on partner websites and AGL social media (LinkedIn, Instagram, X, Facebook)

Local media: adaptations in television and digital press in each key country

An event website: access to all videos on a dedicated page

To view an example of a testimonial, click here: https://www.aglgroup.com/success-stories/