Participating in the training of future generations of graphic designers in the advertising sector in Africa is the ambition of Bini Nazaire Kouamé, artistic director and CEO of Design and Faith in Abidjan, who unveils the outlines of his new project #LesTrucsdeBini.
"Creative, yes, but many don't know how to sell…"
Regularly sought out on the web for advice and training, Bini Nazaire Kouamé wants to use his Facebook page #LesTrucsdeBini to share tips and advice drawn from the daily lives of creatives in the advertising world and their clients' requests. Advice, tips, tricks, humor… Key topics will be addressed to shed light on the work of advertisers.
How do you select a creative professional for a project? How do you discuss budget? What are some tips for coming up with an idea and selling it to the client? Discover the page here
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