The Omedia Institute, which conducts monthly surveys of advertisers' television advertising investments, has just published its data for November 2020.
According to the institute, TV advertising investments in November vs. November last year are up slightly (+3.9%) in Cameroon.
The significant decline from April to August has not been recovered since August, with the market still at roughly the same level as last year.
Among the most prominent advertisers on television are still beer brands, betting sites, and telecom operators. Baby diapers, GIZMO BABY, and PROTEX HERBAL toilet soap have entered the TOP 10, ranking 9th and 10th respectively.
