In September, the audience shares for digital terrestrial television channels were as follows:
Overall, Ivorian digital terrestrial television channels account for 35% of total television viewership.
Although A+ Ivoire remains in the lead, the gap between it and the runner-up is virtually non-existent: with 7.5%, NCI is now only 0.3 points behind A+ Ivoire and far ahead of Life TV and the other DTT channels.
As Joël-Amos BADI, program director, told us, NCI capitalized on the interest generated by the current election period by launching a new program, "Quotidienne Info," presented by news director ALI DIARASSOUBA.
This program, which began in mid-August, airs from 7:30 p.m. to 9:15 p.m. Monday through Thursday, until the presidential election, the second round of which will take place in mid-November.
This interest in news is confirmed by the growth of 7 Info, which equaled its audience record with a 1.2% share.
This September:
Life TV leads from 11 a.m. to 1 p.m. with its flagship program "Willy à midi," while A+ Ivoire dominates the other channels from 2 p.m. to 6 p.m. with "On vous dit les gbé" and its block of in-house dramas, and NCI leads with "La télé d'ici" and "La quotidienne info" from 6 p.m. to 10 p.m. (except for the 8 p.m. to 9 p.m. slot, which is dominated by RTI1 and its news program).