MTN Shortz, the streaming service of the operator MTN in Ivory Coast, is dedicated to short-form videos of all genres (comedy, lifestyle, and mini-series).
Through this platform, MTN gives young talent the opportunity to shine, while allowing them to monetize their productions to millions of subscribers. The audiovisual world has changed since the digital revolution, and the internet has changed consumption habits and revealed new talent.
It is in this context that Côte Ouest, the leader in audiovisual content distribution in Africa, is also becoming a creator and distributor of short formats for video-on-demand platforms. The MTN Shortz concept is therefore in line with the vision of Côte Ouest, which has been investing for several years in the promotion and production of short formats and has become the main supplier of MTN Shortz Côte d'Ivoire.
Its lineup includes more than 2,000 humorous videos, as well as lifestyle, webzine, and Nigerian fiction content, which Côte Ouest offers in short format, in keeping with its policy of innovation.
Press release
