Stanislas Seveno, who oversaw KANTAR's African operations, including the Africascope study, is joining BVA to co-direct, alongside Christophe Rigaud, the Telco-Media-Entertainment Vertical, one of the six sector verticals of the CX Unit, an entity created by BVA in May 2021.
His mission will be to develop business in these sectors within the CX Unit by covering client needs in terms of experience, from defining objectives to steering them, including experience design and customer-centric management within the organization itself.
Stanislas Seveno will report to Nathalie Leauté, Managing Director of the BVA CX Unit.