With African sports in the spotlight, particularly with the upcoming Africa Cup of Nations in Ivory Coast, Senegalese agency ASMAA is officially launching its activities.
African Sports, Marketing and Advertising Agency (ASMAA) is positioning itself as one of the first sports marketing agencies dedicated to helping advertisers and athletes conquer African markets.
ASMAA aims to support clients at every stage of their sports projects: from the initial briefing to the design of a strategy tailored to their needs, budget, and constraints. All this in a rapidly developing market.
The agency is the result of an initiative launched by Abdoulaye KANOUTÉ, former CEO of Havas Media Senegal and former media director of the Ocean Ogilvy Senegal agency, who has earned his stripes in the world of monitoring, communication, and marketing.