Following the two PlaYce shopping centers in Côte d'Ivoire, located in Marcory and La Palmeraie, CFAO recently opened its third shopping center in sub-Saharan Africa, in Cameroon.
For the occasion, the CFAO Retail Group commissioned the communications agency Ascèse Conseil to create a large-scale advertising campaign.
Here are some images from the campaign dedicated to the opening of Cameroon's largest shopping center:
