As it does every year, DataReportal updates these strategic indicators on digital usage in Côte d'Ivoire through its global digital reports. Here are the main findings from the 2024 edition:
- There were 11.23 million internet users in Ivory Coast at the beginning of 2024.
- Facebook has 7 million users in the country (advertising audience).
- 37.4% of social media users in Ivory Coast are women.
- Instagram had 1.10 million users in Ivory Coast at the beginning of 2024.
- Advertisements broadcast on Facebook Messenger reached 2.15 million users in Ivory Coast in early 2024.
- LinkedIn had 1.30 million "members" at the beginning of 2024. (advertising audience)
- Côte d'Ivoire recorded 43.59 million mobile cellular connections at the beginning of 2024.
- If we look at the top 20 searches on Google, gambling comes out on top via platforms such as Loto, Betclic, Betmomo, Betclic ci, and 1xBet.
For more information: https://datareportal.com/reports/digital-2024-cote-divoire