Cameroon: Omenkart agency reveals digital trends for 2024 

The Douala-based agency Omenkart reveals some major digital trends in Cameroon. These trends are drawn from We Are Social and Meltwater sources for the year 2024 and show a rapidly changing landscape.

In 2024: 

  • There are 12.73 million users nationwide. 43.9% 
  • Facebook has 5.05 million users in Cameroon. It is the most popular social network ahead of Instagram, LinkedIn, and X (formerly Twitter).
  • 25.40 million active cellular mobile connections.
  • 5.05 million social media users, representing 17.4% of the total population

 By way of comparison, according to the latest update of global digital reports, DataReportal highlighted a number of strategic indicators on digital usage in Côte d'Ivoire. At the beginning of 2024, the country had 11.23 million internet users and Facebook had 7 million users in the country (advertising audience).