The DAKAR DIRCOM MEET will be held on Saturday, September 27, 2025, in DAKAR.

This gathering of corporate communications professionals, initiated by Business Africa magazine, aims to bring together all players in the sector to discuss issues of common interest and share experiences.

Topics covered

  • Communication as a Tool for Business Performance
  • Corporate Communication in the Age of Social Media & AI
  • Corporate Communication: Operational or Strategic Function?
  • Advantages & Limitations of Outsourcing the Com Function

Communications directors, CEOs, creatives, agency heads, experts, and communications consultants are among the speakers already announced to participate in this event.

Nora FALL – Regional Communications Manager, TERANGA Capital

Mareme Blondin DIOP – ICT Innovation Partnership Lead, EXPRESSO Senegal

Abou DIOP – Head of Group Communication, KIRENE Group

Mame Bator TOURE DIA – Communications Unit Coordinator, Ministry of Finance & Budget

Chloé RISMANN – Regional Communication Advisor for West Africa, SWISSCONTACT

Hawa Seydou DIOP – Senior Communications Lead for West and Central Africa, IFC

Latifa Ngoné DIACK – Managing Director, FABIRA IMAGE Consulting

Adama DIAGNE DIEME – Head of Communications & Public Relations, SUNU Insurance Senegal

Muriel DURIEUX KLA – Creative & Digital Director, CARACTÈRE Agency

Mareme NIANG – Head of Corporate Communication Strategy at SONATEL GROUP

Ghada LAMGHARI – Expert in neuroscience, communication, and strategic transformation

Krystel Yacine GOUMBA – Head of Marketing & Communications, BGFI Bank Senegal