How do we measure television audiences? Episode 1: Declarative measurements

Television audience measurement has kept pace with technological developments and has become increasingly sophisticated over the decades, evolving from surveys based on respondents' statements to automatic measurement requiring virtually no human intervention. The oldest technique, which is now the simplest to implement and by far the least expensive, consists of...

CANAL+ holds a 6.5% stake in MultiChoice.

The CANAL+ Group announced that on September 29, 2020, it crossed the 5% ownership threshold of MultiChoice Group Ltd and now holds 6.5% of the South African company's capital. It should be noted that Multichoice, the leader in pay TV in sub-Saharan Africa, announced its listing on the Johannesburg Stock...

How to schedule different television series formats?

The length of series episodes varies greatly but meets programming requirements linked to the changing needs of television channels over time. 90-MINUTE FORMAT: this format is intended for prime time programming. It consists of either single-episode dramas (TV movies) or mini-series (2 to 4 episodes of 90 minutes). There are...