GRAMICA: Programmatic Advertising and Trading Desk

GRAMICA, a programmatic advertising network specializing in French-speaking Africa, monetizes its 200 premium sites through direct sales and programmatic advertising via the SmartRTB SSP. In addition, Gramica offers local advertisers and agencies the opportunity to purchase inventory outside the Gramica network programmatically via the Appnexus DSP. Proximity, market knowledge, and...

Maeva Kpadonou joins the 35°Nord agency

Maeva Kpadonou joins the 35°Nord agency as a consultant. She will assist several of the agency's clients in the financial sector. A graduate of Panthéon-Assas and Panthéon-Sorbonne universities in African law and international economic law, Maeva has completed several internships at law firms (Cabinet Grossmann) and in the legal department...

African Digital Story in Brussels on February 21

Building on its success in Kinshasa, Lubumbashi, Brazzaville, Cotonou, and Douala, African Digital Story, an event co-produced by Publicis Groupe and Kinshasa Digital, is organizing its first edition in Brussels on February 21 at the Africa Museum with the support of the Presidency of the Democratic Republic of Congo and...