Médiamétrie has just released its TV/radio audience figures for Côte d'Ivoire for the first half of 2023. This gives us an opportunity to talk to Arnaud Annecbique, Director of MetricLine*, about the main developments in audience figures and how they are measured since the launch of Ivorian DTT channels in...
Interview with Aymeric AUSTRY and BENOIT DORSEMAINE, founders of Agence WALLACE
A new agency has just been launched in Senegal: the WALLACE agency, created last March by Aymeric Austry and Benoit Dorsemaine. With over 30 years of combined experience in advertising and communications, working with major clients in the food, automotive, and telecommunications industries, Aymeric Austry and Benoit Dorsemaine have acquired...
Interview with Michel Mutumbo Cartier, Managing Director of A+ and A+ Ivoire
It's now a traditional event. Michel Mutumbo-Cartier, what does the new season hold in store for the A+ and A+ IVOIRE programs? A+ Ivoire is doing very well: it is the number one channel, a must-see in the hearts of Ivorians. This year, we have prepared a season that promises...
Interview with Florence Ginier, Senior Manager at KANTAR INSIGHTS FRANCE
Florence Ginier supervises the production and marketing of the AFRICASCOPE study at KANTAR, which focuses on television, radio, and internet audiences in the capitals of eight French-speaking sub-Saharan African countries: Burkina Faso, Cameroon, Côte d'Ivoire, Gabon, Mali, Democratic Republic of Congo, Republic of Congo, and Senegal. Africascope's first-half survey results...
Interview with Mehdi El Alj, organizer of the upcoming African Cristal Festival
Can you tell us about your career path? Since the beginning of my career, I have followed a creative path and cut my teeth in major Parisian agencies before taking on more managerial roles. As the child of a mixed couple, with a Moroccan father and a French mother, I...
Interview with Pierre Lionel Ebe, co-founder and CEO of Kuruba
Pierre Lionel Ebe is a graduate of Skema Business School and Burgundy School of Business inFrance. He began his career with companies such as Airbus, Pro BTP, and Uber before joining Jumia in Cameroon as digital marketing director. In addition, since 2019, he has been teaching marketing and digital communication...
Interview with Jamel Basiru, Executive Director of the Network of Cinema Technicians in Côte d'Ivoire
Jamel Basiru is a filmmaker, editor, and VFX artist based in Abidjan, Ivory Coast. He has been working in the industry for seven years, on feature films and series. After graduating from an audiovisual communications school, he chose to teach himself the craft of filmmaking. He started out in television...
Interview with Paulette Fotsing, co-founder of Wouri Entertainment
Paulette Fotsing is the co-founder of Wouri Entertainment. After working for several years at Eiffage, she developed a passion for the arts, particularly photography, and then took her first steps into video. Seven years ago, she decided to create Wouri TV with Patrick Kengne Kamga, with the aim of supporting...
Interview with Angela Aquereburu, co-founder of Yobo Studios
Angela Aquereburu is one of the leading figures in French-speaking African broadcasting. She is known for her work as a director, producer, presenter, and more. In 2009, she co-founded Yobo Studios in Lomé with her husband, Jean-Luc Rabatel, marking her entry into the world of audiovisual production, where she has...
Interview with Nadine Zoro, co-founder and director of Impact Hub Abidjan and the DigiFemmes program
What is your background? I graduated from the African Leadership Academy in South Africa, where I earned my diploma in 2012 before continuing my university studies at Franklin and Marshall College in Pennsylvania with a concentration in Business, Organizations, and Societies. This concentration aims to provide a better understanding of...