Afrimarket, Cdiscount, Jumia in Cameroon and Rwanda... The successive closures of several major e-commerce players have cast a chill over the entire e-commerce market in the sub-region. Despite these successive closures across the e-commerce market in French-speaking Africa, some players are persisting, while others are innovating. Two years after Jumia's...
The Ecofin agency launches WEARETECH.AFRICA with the support of the Orange group
The Ecofin Agency, which covers news from nine African sectors, is launching a new platform specializing in digital technology called WeAreTech.Africa with the support of the Orange Group. According to Muriel Edjo, editorial director of the publication, We Are Tech's ambition is to "highlight the impact of technology on human...
Orange Côte d'Ivoire inaugurates its new headquarters
On Friday, January 14, 2022, Orange Côte d'Ivoire inaugurated its new headquarters, "Orange Village," in Abidjan. The inauguration ceremony, presided over by His Excellency Alassane Ouattara, President of the Republic of Côte d'Ivoire, was attended by Mr. Patrick Achi, Prime Minister; Mr. Roger Adom, Minister of Digital Economy, Telecommunications, and...
Afrikrea raises $6.2 million and becomes ANKA
Despite successive closures that have cast a chill over the entire e-commerce market in French-speaking Africa, some players are standing out. This is the case for Afrikrea, a startup dedicated to African fashion. After raising €1 million in 2020, the young company is once again boosting its development with a...
DIGITAL: Our favorites of 2021
In 2021, Adweknow reported on activity, achievements, and initiatives in the field of digital content creation: Web TV, apps, video platforms, podcasts, etc. Many independent players, often with limited resources, have shown creativity and energy in these areas that inspire admiration and respect. Our five favorites are a subjective and...
Instagram supports African tourism
Instagram launches the Visa to Africa campaign, featuring ten content creators to promote travel to Africa. Instagram is today launching Visa To Africa, a campaign that harnesses the power of social media platforms to showcase Africa's tourist treasures. Supported by the World Tourism Organization and the Ministry of Tourism and...
Africa No Filter and Meta announce new fund to enhance virtual reality in African storytelling
Africa No Filter (ANF), an organization dedicated to changing the narrative about Africa, and Meta have announced a partnership to launch the "Africa of the Future: Storytelling, Worldbuilding" program, which aims to stimulate the use of virtual reality in storytelling in Africa. The program will provide grants and mentorship to...
Meta unveils its "2021 Year in Review in Africa"
Meta today released its "2021 Africa Year in Review," an infographic showcasing its key investments and initiatives in sub-Saharan Africa this year. In 2021, Meta focused on driving innovation, helping businesses grow, supporting the technology and creator ecosystem, and connecting communities. The infographic highlights Meta's successes and milestones in the...
Emerging Valley Summit 2021: How can African and European cities become more environmentally friendly?
Faced with climate challenges, exponential urbanization, and population growth in cities, concern for people's well-being and reducing the ecological footprint continues to grow. Aware of this issue, many African and European tech players are working to respond to these challenges by developing digital solutions and defining sustainable development models that...
A look back at the 2021 ATDA Awards
The curtain falls on the African Digital Transformation Summit. Co-organized in Morocco by CIO MAG, this 10th edition of the ATDA brought together all African digital players around the theme of "deploying a resilient, sovereign, and sustainable infrastructure to encourage African innovation." More than 300 participants attended the two-day conference,...