RFI and France 24 confirm their success in French-speaking African countries in 2019 and their leading positions in terms of brand awareness and audience ratings, according to the results of the 2019 Africascope* study conducted by Kantar-TNS in eight countries: Abidjan (Ivory Coast), Bamako (Mali), Brazzaville (Congo), Dakar (Senegal), Douala...
Press release: Canal+ Advertising, the No. 1 advertising agency in terms of audience! – Africascope 2019
CANAL+ ADVERTISING NO. 1 IN AUDIENCE RATINGS IN FRENCH-SPEAKING SUB-SAHARAN AFRICA CANAL+ Advertising, leader across all countries measured
Senegal: TFM, Novelas TV, and SENTV top the TV ratings, Zik FM and RFM top the radio ratings
Médiamétrie has just published the results of its survey conducted in the second half of 2019 in DAKAR More than 8 out of 10 residents (81.3%) of Greater Dakar watched television every day (Monday-Sunday) and spent an average of 3 hours and 55 minutes watching TV daily. During the observation...
22.4% audience share for Ivorian channels according to Médiamétrie (second half of 2019)
Médiamétrie has just published the results of a survey conducted between September 22 and December 2, 2019, among 1,722 people aged 15 and over, representative of the population living in Abidjan and Bouaké. 90.4% of the population surveyed watched television for an average of 4 hours and 25 minutes per...
Strong growth in internet use in Burkina Faso, Côte d'Ivoire, and Senegal
The latest results from Africascope 2019 provide valuable information on internet and social media usage. The results are particularly instructive when looking at developments over the past year. First observation : Contrary to the commonly held belief that internet use is growing significantly and steadily in Africa, Africascope's results show...
TOP 5 TV AUDIENCES in Senegal: TFM still at the top
With 24.4%, TFM remains the clear leader in Senegal and has even seen a slight increase compared to 2018. In second place, NOVELAS TV obtained 10.6% of the audience share, followed by SEN TV with 7.9%. BEIN Sport came in fourth with 6.2% of the audience share. It is worth...
GABON: TOP 5 TV AUDIENCES
The TOP 5 most watched channels in GABON consist exclusively of channels from the CANAL+ group. NOVELAS TV consolidates its first place and progresses slightly to 13.6% audience share, followed by the combined channels CANAL+ SPORT (9.7%) and NOLLYWOOD TV, which declines slightly. A+ enters the TOP 5 and takes...
EQUINOXE, Cameroon's leading radio station
According to the results of the 2019 Africascope study on radio audiences, EQUINOXE is now the most listened-to station in Cameroon. EQUINOXE has grown its audience share by 2.4 points, overtaking both RFI and the national radio station CRTV, which occupied the top two spots in 2018. In fourth place,...
Ivory Coast: Religious radio stations are gaining strength, Nostalgie is the leading commercial station
According to the results of the 2019 AFRICASCOPE study, the Top 5 Radio stations show significant changes compared to the previous year. The Muslim religious station AL BAYANE, in first place, dominates the Ivorian landscape and has made significant progress compared to last year (+3.5 points in audience share). RFI,...
Gabon: RFI still leads the way
According to the results of the 2019 AFRICASCOPE study, RFI retains its top spot with a very high audience share, despite a slight decline compared to the previous year. URBAN FM consolidates its second place with a 2.4 point increase in audience share. RTG1 moves up two places despite a...