Médiamétrie has just published, as it does every two months , the audience results for the fourth wave (May/July 2022) of its regular declarative measurement, carried out with Omedia from April 30 to May 15, 2022, and from July 2 to 17, 2022. The TV audience and Internet usage study...
Africascope RADIO 2021/2022: RFI ranks in the TOP 3 in 6 out of 8 countries
Kantar has just published the results of the Africascope study for 2021/2022. This study covers the capitals of eight countries: Burkina Faso, Cameroon, Côte d'Ivoire, Gabon, Mali, Democratic Republic of Congo, Republic of Congo, and Senegal. The interviews were conducted face-to-face on tablets with a total sample of 15,300 people,...
Africascope TV 2021/2022: NOVELAS TV, A+/A+IVOIRE, and CANAL+ SPORT are the most watched channels in French-speaking sub-Saharan Africa.
Kantar has just published the results of the Africascope study for 2021/2022. This study covers the capitals of eight countries: Burkina Faso, Cameroon, Côte d'Ivoire, Gabon, Mali, Democratic Republic of Congo, Republic of Congo, and Senegal. The interviews were conducted face-to-face on tablets with a total sample of 15,300 people,...
5th wave 2022 – Media measurement in Cameroon
Médiamétrie has just published, as it does every two months , the audience results for the fifth wave (July/September 2022) of its regular declarative measurement, carried out with Omedia from July 2 to 17, 2022, and from September 3 to 18, 2022. The TV audience and Internet usage study is...
Médiamétrie expands the geographical scope of its audience measurement in Côte d'Ivoire
Médiamétrie has just announced two new initiatives concerning its measurement of radio and television audiences in Côte d'Ivoire. Médiamétrie has decided to expand its survey to four new major Ivorian cities: Bouaké, Daloa, Korhogo, and San Pedro, thereby ensuring greater representativeness, and to increase the number of interviews conducted during...
Audience measurement in Côte d'Ivoire: the government will give its response by the end of the year
The HACA, which has been at the forefront of audience measurement for several years, kindly agreed to answer our questions about the working hypothesis currently circulating in order to clarify the situation. What is the current situation? Operators in the audiovisual sector have expressed to the government their desire for...
80.1% of Abidjan residents watched the Senegal-England match.
Curiously, there are few studies on the interest generated by the World Cup in Africa, despite the continent's well-known passion for soccer. In Ivory Coast, the Fieldpro Research institute surveyed residents of Abidjan during the Senegal-England match and provided initial insight into the success of this competition. According to this...
57 million subscribers to pay-TV platforms in 2028, according to Digital TV Research
As it does every January, Digital TV RESEARCH has just published its report on the evolution of pay TV in Africa. According to this institute, although the number of pay TV subscribers will continue to grow, the increase will be less significant than predicted in the previous edition of the...
Médiamétrie 4th quarter 2022: A+ Ivoire leads in PDA, NCI leads in viewing time
Médiamétrie, which decided to expand its survey to four new major cities in Côte d'Ivoire : Bouaké, Daloa, Korhogo, and San Pedro, has just published the first audience results for this new area for the fourth quarter of 2022. This regular declarative measurement, carried out with Omedia in three waves...
TV5MONDE maintains its position in French-speaking Africa
In an audiovisual landscape increasingly dominated by thematic channels, TV5MONDE remains the leading international general-interest channel in French-speaking Africa , with 4 out of 10 people watching the channel every week. According to the latest results of the Africascope* study, TV5MONDE's weekly audience reaches an average of 40.8% of the...