CANAL+ Advertising, the international advertising agency of the CANAL+ group, announces the appointment of Alexandre Cohen as Chief Executive Officer. He reports to Fabrice Faux, Director of Channels and Content at CANAL+ International, with a mission to consolidate CANAL+ Advertising's leadership, continue its rapid development, particularly in local markets in...
35°Nord welcomes two new partners, Adrien Loriller and Quantin Ruffat
Adrien Loriller and Quentin Ruffat are joining the team at 35°Nord, the consulting and strategic communications agency dedicated to the African continent, as partners. They will hold the positions of Director of Development and Director of Consulting, respectively, alongside Philippe Perdrix and Romain Grandjean, the agency's founders. According to Philippe...
Sportfive to market free-to-air broadcasting rights for the Bundesliga in sub-Saharan Africa
The agency Sportfive, formerly Lagardère Sports (before the division was sold to HIG Capital), has announced that it has signed a contract for the commercialization of free-to-air broadcasting rights for the Bundesliga in sub-Saharan Africa. The agreement covers the next three seasons of the championship. It should be noted that,...
Jeune Afrique strengthens its digital offering and retains a monthly print edition
In the midst of the health crisis, the Jeune Afrique group presented a job protection plan (PSE). The measure would affect around 20 jobs linked to the media group's print publication. During the lockdown period, Jeune Afrique was forced to suspend publication of its print edition in favor of a...
Series produced in French-speaking Africa in 2020 and in preparation for 2021
In addition to the report on the state of fiction production in French-speaking Africa, Adweknow has compiled all the information its subscribers need to gain a clear overview of the 17 new series currently being broadcast or in preparation for broadcast in 2021 (name, genre, number and length of episodes,...
SVOD: Number of subscribers in Africa to quadruple by 2025
Digital TV Research predicts that the number of SVOD subscribers in Africa will quadruple by 2025. The market, estimated at 2.75 million subscribers in 2019, will thus grow to 12.96 million subscribers in 2025. It is in English-speaking Africa, led by Nigeria and South Africa, that this growth will be...
CANAL+ holds a 6.5% stake in MultiChoice.
The CANAL+ Group announced that on September 29, 2020, it crossed the 5% ownership threshold of MultiChoice Group Ltd and now holds 6.5% of the South African company's capital. It should be noted that Multichoice, the leader in pay TV in sub-Saharan Africa, announced its listing on the Johannesburg Stock...
Adamant Media signs partnership agreement with Dailymotion
Adamant Media has announced a partnership with Dailymotion to distribute its 100% mobile video content catalog. Adamant is a digital agency and media outlet designed for the continent's connected generation. Through short programs, it covers entertainment topics on social media thanks to a network of influencers, producers, bloggers, and media...
Côte Ouest supports the short-form economy through the MTN Shortz platform
MTN Shortz, the streaming service of the operator MTN in Ivory Coast, is dedicated to short-form videos of all genres (comedy, lifestyle, and mini-series). Through this platform, MTN gives young talent the opportunity to shine, while allowing them to monetize their productions to millions of subscribers. The audiovisual world has...
Arte Reportages: "A village dedicated to caring for the mentally ill" in Ivory Coast
In Côte d'Ivoire, in the small village of Trinlé-Diapleu, with a population of around 1,000, the Victor Houali center treats mentally ill patients from all over the country. There are no walls or fences here to separate the villagers from the patients. The patients are free to come and go...