According to the Omedia institute, which monitors IPTV in several countries, TV advertising investment fell by 45% in the first quarter of 2023 in Cameroon. Last year, they broke all records with a 76% increase in the first three months of the year. The African Cup of Nations, which took...
Mediawan acquires Côte Ouest, the leading distributor of audiovisual content in French-speaking Africa, and accelerates its development on the continent
Mediawan announces the acquisition of Côte Ouest, Africa's leading independent distributor of audiovisual content. This strategic majority stake will enable the group to diversify and expand its activities on the continent. A recognized leader in its field, Côte Ouest enjoys privileged access to content from major US studios, the best...
IPTV in Ivory Coast: down 21% in the first quarter of 2023
Advertising investment in television in Côte d'Ivoire fell sharply for the second consecutive year (-21% in 2023 compared to the first quarter of 2022 and -9.2% in the first quarter of 2022 compared to the previous year). The first quarter of 2023 is thus barely above the level of the...
World Cinema Pavilion in Cannes: Tribute to Ousmane Sembène
Ousmane Sembène would have turned 100 this year. A writer and filmmaker, he remains a leading figure and a reference in the field of literary and cinematographic creation. A man who forged links between continents, his integrity, tenacity, and faith in Africa are shared by today's youth. This is an...
The Repats Forum, June 15-17 in Abidjan
This forum is organized under the auspices of the Ministry of State, Ministry of Foreign Affairs, African Integration, and the Diaspora of Côte d'Ivoire, in partnership with the Chamber of Commerce and Industry of Côte d'Ivoire (CCI-CI), as well as the Professional Association of Banks and Financial Institutions of Côte...
IPTV in decline in Côte d'Ivoire: what solutions are there to remedy this?
Advertising investment in television in Côte d'Ivoire fell sharply for the second consecutive year (-21% in 2023 compared to the first quarter of 2022 and -9.2% in the first quarter of 2022 compared to the previous year). The first quarter of 2023 is thus barely above the level of the...
The CASTEL Group refocuses its activities in French-speaking Africa
Established on the African continent for several decades, the Castel Group has announced the sale of two brands and mineral water bottling plants in order to focus on its core business: beer production. As a result, the AWA and CRISTALINE brands will disappear from the Ivorian market. These two brands...
Africa represented at the 76th Cannes Film Festival
As every year, the international film industry will have its eyes fixed on Cannes, which will host the 76th Cannes Film Festival from May 16 to 27, 2023. Once again, the event will highlight the potential of African cinema. This year, six African films are represented in both the official...
Dakar Series: winners of the first edition
In recent years, media news in French-speaking sub-Saharan Africa has been dominated by the release of new series. Audiovisual production is booming, with Côte d'Ivoire and Senegal leading the way. Projects are multiplying, driven by a new generation of talent, fueled by the liberalization of the landscape, boosted by the...
Negomedia becomes Beko's consulting and media buying agency
Negomedia becomes Beko's consulting and media buying agency for 2023. Founded in 1955, the Beko brand is of Turkish origin and is now present in more than 100 countries. Negomedia Conseil, an agency specializing in strategy consulting, planning, and media buying, was founded by Ahmadou Gueye and is already well...