According to the latest Africascope study, TV5MONDE ranks second among executives' and managers' favorite international channels, with a weekly audience share of 82.8%. 98.5% of executives and managers also say they are familiar with the TV5MONDE brand. Among the target audience aged 15 and over, 77% say that TV5MONDE is...
Interview with Ken Kakena, co-founder of Wizall Money
Ken Kakena began his career in Côte d'Ivoire as a consultant in a management consulting firm specializing in digital transformation. He then worked with numerous telecom operators, assisting them in developing their mobile financial services offerings. During these years, he was in contact with telecom operators, financial institutions (banks and...
Interview with Anselm Nfa, CEO of Icône Media
After a career as a professional musician for nearly ten years, Anselm Nfa created the first French-language television channel dedicated to gospel music in 2015. In the same year, he was appointed Vice President of the French Gospel Federation. He then became an audiovisual consultant and joined THEMA within the...
Africascope: Top TV Audiences in the DRC in 2019
According to Africascope's results for the whole of 2019, Molière TV retains its leading position in a country where television audiences are particularly fragmented across a multitude of channels. NOVELAS TV has made a leap forward, now achieving a 9.3% audience share (+2.3 points) and moving up from 4th to...
Africascope: Top TV Audiences in Senegal in 2019
According to Africascope's results for the whole of 2019, in Senegal, the top three channels retained their positions but all lost part of their audience (-3.7 points for RFM TV/TFM, -1.3 points for NOVELAS TV, and -0.5 points for SEN TV). Behind this leading trio, we note the progress of...
Netflix expands into West Africa
After launching its operations in Nigeria, Netflix is now eyeing opportunities for expansion in West Africa. The VOD giant has just announced a partnership with the production company Upper Room, founded by British-Nigerian actor John Boyega, formalizing its expansion into West Africa. The agreement between the two parties will focus...
FREE Business campaign by McCANN Dakar
New launch campaign for the Free Business brand. McCANN Dakar Agency Artistic Director: Gregory Grunitzky Director: Fabrice Pierre Copywriter: Sophia KA Photographer: Hussein EZZEDINE Production company: Challenger Factory Project manager: Yann Kourouma Watch the ad here See also: Interview with the McCann Dakar team for the launch of Free
ADICOMDAYS 2020: The names of the first speakers!
The Totem Experience agency has announced the names of the first speakers invited to speak at the upcoming Adicomdays. Moustapha Cissé Head of Google AI center in Accra, Ghana David Steinacker - Senior Partner Manager, Sub-Saharan Africa Google Mamane - Comedian and producer - Gondwana-City Productions Gaëlle Prudencio Blogger and...
GVA Côte d’Ivoire launches CANAL BOX
Following the model already implemented in Congo, GVA Côte d’Ivoire launched CANALBOX on March 10, its ultra-high-speed internet service for the general public in Abidjan. Read also: Group Vivendi Africa rolls out Canalbox, the first FTTH ultra-high-speed internet network in Congo With its fiber-to-the-home (FTTH) network, GVA Côte d'Ivoire guarantees...
The CANAL+ group increased its number of subscribers in Africa by nearly 15% in 2019.
With 4,899,000 subscribers as of December 31, 2019, the CANAL+ group continues to grow, gaining 726,000 subscribers compared to the previous year. This result brings the CANAL+ group closer to the symbolic milestone of 5,000,000 subscribers, which should be easily surpassed in 2020, thanks in particular to major sporting events...