Charli Beléteau is a French author, screenwriter, showrunner, and director. He co-wrote the television series "C'est la vie" with the renowned Ivorian comic book writer Marguerite Abouet, and trained dozens of African talents in the process. Interview by Edouard Char for Adweknow during the Cannes Series event Interview with Charli...
1 billion in advertising investments for banks in Cameroon
Media Intelligence, a company that tracks advertising investments in Cameroon, has just published a report on the Cameroonian banking sector in 2024. The report includes: A detailed examination of the competitive landscape for banks in Cameroon in 2024 A comprehensive analysis of the various media monitored and the advertising environment...
CANAL+ Group publishes its results for the first quarter of 2025.
Since its listing on the London Stock Exchange, the CANAL+ Group no longer publishes details of its results in Africa, as this information is now aggregated with Asia. As a result, revenue in Asia and Africa fell by 2.3% (€267 million) due to a high base in Q1 2024 as...
Call for scripts for the GREC-FRANCE TELEVISIONS 2025 award
The Dakar Court Festival/CINEMAREKK Association and GREC, in partnership with France Télévisions and the French Embassy in Senegal/French Institute in Dakar, are launching a call for screenplays for a writing workshop aimed at 4-5 Senegalese directors for a first fiction film of no more than 15 minutes. At the end...
TF1+: a free premium streaming service coming soon to French-speaking Africa
As a guest of the Association of Economic and Financial Journalists (Ajef) and the SERIESMANIA Forum, Rodolphe Belmer, CEO of TF1, repeatedly mentioned the simultaneous launch of TF1+ in 27 French-speaking African countries (Maghreb and sub-Saharan French-speaking Africa) starting in June 2025. "In the audiovisual sector, size is key because...
SOTIGUI AWARDS 2025: call for entries now open
The Sotigui Awards, also known as the Sotigui Night, recognize African actors and actresses and those from the diaspora. To mark their 10th anniversary, which will be held in November 2025 in Ouagadougou, they are launching a call for films for the 2025 edition. If you have made or participated...
ADWEKNOW exclusive survey: Early adopters overwhelmingly support the use of AI in advertising
The exclusive survey conducted by ADWEKNOW on the use of Generative Artificial Intelligence in communication campaigns in French-speaking Africa aimed to provide an initial overview of the practices, benefits, and challenges encountered in the field. The study was conducted among communications professionals in French-speaking sub-Saharan Africa, and we collected responses...
CANALBOX, ranked first in quality of experience (QoE) for fixed Internet in TOGO, ORANGE, ranked first in French-speaking sub-Saharan Africa.
ARCEP TOGO has just published the quality of experience (QoE) for fixed internet measured from April 1, 2024, to March 31, 2025, in Togo, in partnership with nPerf, the global leader in crowdsourcing. nPerf is a French company based in Lyon that measures, evaluates, and improves understanding of Internet connectivity...
SICA 2025: Abidjan at the heart of Africa's audiovisual ambitions
The third edition of the Abidjan International Audiovisual Content Exhibition (SICA) will be held from June 26 to 28, 2025, at the Sofitel Hotel Ivoire, consolidating Côte d'Ivoire's position as a hub for the African creative industry. Under the theme "Digital sovereignty and storytelling exports: building a competitive and globalized...
Launch of Season 4 of DJ Battle Africa: Who will be the continent's new DJ?
(Press release)TV5MONDE announces the return of its flagship music show "DJ Battle Africa" for a fourth season, airing from April 26, 2025, every Saturday at 9:30 p.m. on TV5MONDE Afrique and available on the TV5MONDEplus streaming platform. DJ Battle Africa is a high-profile television competition that seeks to crown the...









