TRACE Afrikora becomes TRACE Teranga, the new television channel dedicated to the music and cultures of Senegal.TRACE Teranga is the first channel exclusively dedicated to Senegalese music and culture. TRACE Teranga showcases leading Senegalese artists such as Youssou N'Dour, Ismaël Lô, Coumba Gawlo, Viviane Chidid, Positive Black Soul (PBS), and...
Allociné launches a version in Ivory Coast
The audiovisual production sector in French-speaking sub-Saharan Africa continues to grow, driven by a new generation of talent, marked by the liberalization of the landscape, boosted by the rise of digital platforms, and fueled by increasingly significant investments. A symbol of renewal, Côte d'Ivoire has now become a spearhead in...
Senegal ranks among countries with the best startup ecosystems
Recent years have shown that Africa can count on a rapidly growing network of startups. Although funding does not yet rival that of other regions of the world, the continent's potential is real, boosted by the digitalization of various economic sectors. In fact, Senegal is the only French-speaking sub-Saharan African...
Interview with Tella Kpomahou, French-Beninese actress and founder of the Wani Ayo association
Can you tell us about your association, Wani Ayo, and its objectives? Wani Ayo is an association created in 2021 to promote cultural works in film by creating a link between those produced by the diaspora and those produced on the continent. I wanted to give my commitments a more...
META launches its WhatsApp Business Coach training tool
Like many other players, social networks are now focusing heavily on Africa for their development, attracted by its young population, strong demographic growth, and high mobile penetration rate. In the race, global leaders such as META and TikTok intend to accelerate their expansion on the continent and win the hearts...
KONGOSSA LOUNGE, the new CANAL+ ORIGINAL series
KONGOSSA LOUNGE is the brand new comedy series written by Valery NDONGO, produced by Michael POULENARD, and directed by Boris OUE. Starring: Valerie NDONGO Prissy LA DEGAMMEUSE Charly NYOBE Juste PARFAIT Jeanne MBENTI Synopsis: The Boss, played by Valery NDONGO, announces to his employees that he is retiring from the...
The new guides are out!
Following on from the Audiovisual and Advertising Guide we launched in 2020, two initiatives to list existing companies in media-related fields have emerged simultaneously. A few weeks ago, Strat'marques launched the "Guide to Ivorian Communication Agencies," which lists more than 60 communication companies based in Côte d'Ivoire. Download it here...
IPTV in Ivory Coast: -5% in the third quarter of 2022
TV advertising investments (IPTV) measured by the Omedia institute, which tracks IPTV in several French-speaking African countries, fell by 5.0% in the third quarter of 2022 compared to the same period last year, reaching a total of 2.450 billion CFA francs. This decline was particularly marked in September (-23%), which...
Médiamétrie expands the geographical scope of its audience measurement in Côte d'Ivoire
Médiamétrie has just announced two new initiatives concerning its measurement of radio and television audiences in Côte d'Ivoire. Médiamétrie has decided to expand its survey to four new major Ivorian cities: Bouaké, Daloa, Korhogo, and San Pedro, thereby ensuring greater representativeness, and to increase the number of interviews conducted during...
Death of Pascal Josèphe, television personality and Africa enthusiast
It is with great emotion and deep sadness that we learned of the death of our friend Pascal Josèphe. We met him when he joined the CARAT group shortly after heading TF1 prior to its privatization. His time at CARAT, where he served as vice president of CARAT TV, is...