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The fifth edition of the African Digital Summit will be held in Casablanca on March 19 and 20, 2020. Organized by the Moroccan Advertisers Association, the African Digital Summit brings together marketing and digital professionals, advertisers, agencies, and media outlets from across Africa and other countries every year. The theme...

Despite successive closures that have cast a chill over the entire e-commerce market in French-speaking Africa, some players are persisting and standing out. Moulaye Tabouré, CEO of the Afrikrea platform, has officially announced that he has raised €1 million in funding to boost the startup's activities. Launched in Paris in...

Inaugurated last Wednesday in the presence of Prime Minister Amadou Gon Coulibaly and Minister of Communication and Media Sidi Tiémoko Touré, the RTI Group's third channel began broadcasting on Sunday, February 16, at 4:55 p.m. Directed by Didier Bléou, La 3 will be dedicated to sports and entertainment and will...

Despite the many digital challenges facing countries, the African continent is buoyed by a growing population that is increasingly young, urbanized, educated, and connected. These factors are driving governments to innovate and integrate the concept of "Smart Cities" into their strategies to support the continent's development in step with the...

The Totem Experience agency has announced that the next Adicomdays will take place in Senegal on June 18 and 19! After two editions in Paris and Abidjan, the capital city of Dakar will now welcome the major players in the digital world. Speakers from Africa and around the world, brand...

GRAMICA, a programmatic advertising network specializing in French-speaking Africa, monetizes its 200 premium sites through direct sales and programmatic advertising via the SmartRTB SSP. In addition, Gramica offers local advertisers and agencies the opportunity to purchase inventory outside the Gramica network programmatically via the Appnexus DSP. Proximity, market knowledge, and...

MIXA, the expert brand for sensitive skin, has gained digital expertise through four successful editions of its MISS MIXA contest, and has found that beauty and digital technology are the stuff of dreams for young women in French-speaking Africa. Their beauty icons today are Fanta @fantastyck from Ivory Coast, Fatou...

After reviewing more than 340 applications from women entrepreneurs and intrapreneurs in Europe and Africa, the Margaret Prize jury met to select the four 2020 Margaret Prize winners. They will be announced to the public on April 21 during the 8th edition of JFD Europe (Maison de la Radio, Paris)....

Following World Data Protection Day, Facebook partnered with Benin's Personal Data Protection Authority (APDP) for an information and awareness day on the topic of privacy and personal data. This event was held on the morning of Monday, February 3, 2020, in Cotonou. In order to promote innovation and restore digital...

Building on its success in Kinshasa, Lubumbashi, Brazzaville, Cotonou, and Douala, African Digital Story, an event co-produced by Publicis Groupe and Kinshasa Digital, is organizing its first edition in Brussels on February 21 at the Africa Museum with the support of the Presidency of the Democratic Republic of Congo and...