Category: Non classé

In Africa, as in the rest of the world, the digital revolution has completely transformed the music industry. New consumption patterns are emerging and online music platforms are developing. Musical richness, a young population, high mobile penetration rates, and a proliferation of initiatives to democratize internet access are all opportunities...

In Africa, as in the rest of the world, the digital revolution has completely transformed the music industry. New consumption patterns are emerging and online music platforms are developing. Musical richness, a young population, high mobile penetration rates, and a proliferation of initiatives to democratize internet access are all opportunities...

Dedy Bilamba, an expert in digital marketing and communications strategy (former marketing and digital consultant for KFC Côte d'Ivoire), has been developing a series on LinkedIn about marketing and hip hop over the past few weeks. He recently published the fourth episode dedicated to the theme of "Community Mobilization": https://drive.google.com/file/d/1qPY_9vcSPcH4kUF8nlZy_EiCQdN6nyCL/view...

The pan-African bank Ecobank has chosen to partner with one of the GAFA companies, Google, to support small and medium-sized enterprises in Africa. This new collaboration aims to give SMEs on the continent access to digital solutions. This will enable businesses to acquire new digital skills to evolve and increase...

As part of the fight against fake news and misinformation, the Club Numérique Actions Solidaires invites you to a webinar via Zoom. Topic: "Distinguishing fact from fiction on social media: methods and opportunities" Speaker: Nesmon De Laure, journalist, editor-in-chief of Média Citoyen, consultant-trainer (Ivory Coast) Date: Saturday, June 6 Time:...

In Africa, Facebook has been seeking to take responsibility for content for several years now, given the hundreds of millions of users on the continent. The web giant has set itself the goal of encouraging freedom of expression while strengthening the security of its user community. As part of this...

POEM: refers to a classification of online communication according to the different types of media exposure: Paid, Owned, and Earned Media. PAID MEDIA: refers to the audience obtained by purchasing advertising space in the form of ads (banners, sponsored articles, etc.) . OWNED MEDIA: refers to an advertiser's audience captured...

37,000 km long – that is the length of the submarine cable planned to connect the African continent to the Internet. The vast 2Africa project was made official by a consortium of eight players responsible for constructing the cable. Stakeholders include web giant Facebook, Orange, South Africa's MTN, China Mobile...

With more than 250 million videos viewed since January 1, France 24's French-language YouTube channel has already surpassed its 2019 audience record (247 million videos viewed in one year) in just four months of 2020. France 24's English, Arabic, and Spanish YouTube channels have also seen strong growth over the...

During this health crisis, Youscribe and CANAL+ have announced a partnership to facilitate access to education on the continent. Created in 2011, Youscribe is a digital library model that promotes access to more than one million books via mobile devices. Founded by Juan Pirlot de Corbion, Youscribe provides access to...