E-commerce: Launch of AYNID in Ivory Coast

On September 30, 2024, AYNID was officially launched in Abidjan, Ivory Coast. This new e-commerce startup promises to transform business practices by meeting the needs of local businesses and consumers with an all-in-one platform that simplifies online transactions while providing a seamless and secure experience. Mr. Cédric Oka Baidai, founder...

WhatsApp is upgrading its platform for e-commerce

Numerous analyses and reports agree that e-commerce could become a real growth driver for the African continent. However, obstacles remain. Online commerce in Africa is currently subject to constraints that prevent its development and the exploitation of its potential. These include a lack of infrastructure and the development of the...

RFI–France 24 Africa App Challenge – 7th edition

Open to all Africans and start-ups on the continent, the 7th edition of the RFI - France 24 Africa App Challenge rewards digital innovations (websites, apps, etc.) that improve agricultural practices in the service of sustainable agriculture. The jury members selected three finalists from more than 800 entries received this...

META launches its WhatsApp Business Coach training tool

Like many other players, social networks are now focusing heavily on Africa for their development, attracted by its young population, strong demographic growth, and high mobile penetration rate. In the race, global leaders such as META and TikTok intend to accelerate their expansion on the continent and win the hearts...

Cameroon: 4.5 million active social media users in 2022

CM d'Afrique, the community that brings together all Community Managers on the African continent, has compiled a new overview of the use of the main social networks in Cameroon. This new study highlights the evolution of the number of social network users in Cameroon between 2017 and 2022. Here are...