French startup Kawarizmi specializes in programmatic advertising, connecting agencies and advertisers to markets in the Middle East and Africa. Founded by Salif Diop and Hakim Hattou, Kawarizmi is an agency specializing in digital advertising and programmatic media buying. Its mission is to connect brands with their online and offline audiences...
Insign establishes a presence on the continent with Senegalese agency AK Project
Specializing in data, technology, and creation, Insign is a creative consulting agency that supports brands and companies in their growth and value creation strategies. Based in Paris, Lyon, and Tournon-sur-Rhône, the agency has been expanding internationally for several years. After tackling the Californian market with the opening of an agency...
The CARACTERE agency receives a CRISTAL SAHARA award for the HUMANINSIDE campaign for SONATEL.
The Senegalese agency CARACTERE, led by Patricia Abed, received a Cristal Sahara award at the latest AFRICAN CRISTAL MAD SUMMIT. It is the only agency in French-speaking sub-Saharan Africa to have received this honor. The award was presented to Ali DIOUF, the agency's Director of Strategy and Business Development, during...
Press release: Altavia acquires pan-African agency Blue Lions
Altavia is strengthening its presence on the African continent and acquiring the pan-African digital communications agency Blue Lions . This acquisition is part of the Altavia group's growth strategy, one of the objectives of which is to roll out its service offerings in one of tomorrow's major markets. Founded in...