New World TV, which has acquired the broadcasting rights for the 2022 World Cup in Qatar for French-speaking sub-Saharan Africa, has just announced the recruitment of Wilfrid Mbappé. Thanks to Christian Jean Pierre, who joined the channel as head of content and is a close friend of the Mbappé family,...
Youscribe reaches one million readers on the African continent
After announcing a €5 million fundraising round in February 2022 to consolidate its development in Africa, YouScribe, a digital streaming library, has reached one million readers on the continent. This is a record number of readers in the company's history, which has successfully diversified its offering and expanded internationally to...
Ivorian production company Puzzle Media unveils a new audiovisual project
After producing audiovisual content for channels such as Life TV and RTI in Ivory Coast, the Ivorian production company Puzzle Media is presenting a new project. Nado Express is a real foray into the world of e-commerce in Ivory Coast, which has become widely accessible with the advent of social...
Interview with Michel Mutombo Cartier, Managing Director of A+ and A+ Ivoire
It's back-to-school time for the A+ and A+ Ivoire channels. What's in store? The 2022 season promises to be rich in content. We have redefined our objectives for the occasion and can already announce several major new features coming to the channels, including sports, laughter with a new weekly show,...
Press release: A+ Ivoire's 2022 academic year
A+IVOIRE, the leading channel in Ivory Coast, promises a season full of new features, excitement, and entertainment. The lineup includes new shows and the return of your favorite programs. LAUGHTER AND GIGGLES GUARANTEED WITH "ON EST VERSE," THE NEW 100% COMEDY PROGRAM. A true battle of laughter, the show pits...
Nigeria: Amazon Prime Video focuses on local content production
Netflix, HBO, Amazon... Even though the market is still somewhat immature, VOD platforms are launching on the African continent. With the arrival of digital terrestrial television, the proliferation of local channels, and the presence of long-standing players, competition promises to be fierce, and the battle will be fought primarily over...
Les Impériales 2022: the fourth edition will take place from September 19 to 23, 2022
The "Les Impériales 2022" event returns for a fourth edition rich in learning, networking, and business opportunities. Join us from September 19 to 23 at the Carré d'Or in Casablanca for the general theme "Morocco Tomorrow: Brands⦁Culture⦁Talents⦁Tech." Placed under the High Patronage of His Majesty King Mohammed VI, this meeting...
META launches "Creators of Tomorrow" campaign to promote African content creators
Like many other players, social networks are now focusing heavily on Africa for their development, attracted by its young population, strong demographic growth, and high mobile penetration rate. In the race, global leaders such as META and TikTok are keen to accelerate their expansion on the continent and win the...
RTS broadcasts the World Cup in Senegal
It's now official: RTS will broadcast all 28 matches in the free-to-air package for the upcoming World Cup. In Senegal, there has been confusion in recent weeks between E-media, which announced on June 24, 2022, that it had acquired the free-to-air rights " rights to the World Cup from New World...
NCI: Ambitious editorial coverage for the 2022 FIFA World Cup
NCI has just made official what we announced last July. In a press release, the channel announced that it will be the official broadcaster of the upcoming World Cup, which will take place in Qatar from November 20 to December 18. As such, it will be available on all its...