Since the beginning of the health crisis, Cameroon's public television broadcaster has chosen to take a stand and play its part in the fight against the pandemic. In addition to strengthening its digital presence and launching a chatbot to better respond to the public's questions, CRTV has decided to support...
Press release: RFI Clubs mobilize against the spread of COVID-19 in Africa
As actors on the ground involved in their communities, RFI Clubs are mobilized to relay essential information to the populations in their cities or countries about the behaviors to adopt to protect themselves against the coronavirus pandemic. They also help to disseminate preventive measures based on information produced by RFI's...
"Agent," the new original CANAL+ creation broadcast in Africa
CANAL+ immerses its subscribers in the world of football business with a new original series, "Agent," which has been airing since April 13. " A former South African soccer player, Blaze Slindile Magoba has been working as a soccer agent for several years now. His daily life is punctuated by...
GULLI adapts its programming schedule for Africa
In this period of health crisis, the media are at the forefront of prevention and public awareness. Forced to adapt and even reinvent themselves, they are stepping up their efforts to fulfill their role and support the measures taken by governments, particularly those relating to lockdown. In line with this...
Press release: RFI and France 24 mobilized for information and prevention in Africa
Widely followed in sub-Saharan Africa, particularly in French-speaking Africa where RFI and France 24 are listened to and watched by more than one in two inhabitants every week, the two media outlets of the France Médias Monde group are committed to providing their African listeners, viewers, and internet users with...
A new corporate website for CANAL+ Advertising
CANAL+ ADVERTISING, the leading advertising agency in French-speaking sub-Saharan Africa, is getting a makeover in 2020 and presenting the public with a new corporate website for more intuitive navigation. A wholly-owned subsidiary of CANAL+ International, CANAL+ Advertising markets the channels published by the Group in Africa and overseas (CANAL+, CANAL+...
AC, PDA, DET, DEI: key TV audience indicators
Several indicators can be used to analyze television audiences. All of these indicators can be broken down by population segment (15-24 year olds, higher socio-professional categories, women, etc.) or by time slot, allowing for analyses tailored to individual needs. The cumulative audience (CA) is the number or percentage of people...
Media and digital players step up to the plate in the fight against the spread of COVID-19
Providing care, information, communication, work, learning, and entertainment... Digital technology is more than ever at the heart of our daily lives and lifestyles, and its use can provide solutions in the fight against the pandemic. Across the continent, the media and digital players are mobilizing and implementing digital solutions to...
The Melody d'Afrique channel pays tribute to Manu Dibango
Nicknamed "Papa Groove," Cameroonian saxophone legend Manu Dibango died on March 24, 2020, from complications related to coronavirus. Melody d'Afrique, a music channel dedicated to the roots of African music and artists from the continent, pays him a final tribute. Throughout April, the channel is changing its programming to highlight...
COVID-19: the media mobilizes
Corporate social responsibility (CSR) is becoming increasingly important in our society. This is particularly true in light of the current health crisis, which has brought CSR back to the forefront of the debate. This can be seen in the many initiatives launched by companies, particularly in the media, which are...