Because WhatsApp has become Africa's leading social network, connecting professionals in the simplest and most accessible way, wherever they are, Adweknow is launching its WhatsApp channel to share with you the latest media and communications news from French-speaking sub-Saharan Africa. Interviews with those who are driving change in the sector...
TV5MONDE Afrique: available on CHANNEL 42
The CANAL+ Group has decided, as it does regularly, to change the numbering of its channel package in sub-Saharan Africa. Starting Thursday, October 16, CANAL+ subscribers in Africa will be able to watch TV5MONDE programs on channel 42. Geographic areas outside sub-Saharan Africa are not affected by this change.
EXCLUSIVE: Ivory Coast: initial results of the new media audience measurement system
ADWEKNOW was able to obtain audience share figures for Ivorian channels measured by KANTAR under the supervision of the HACA for June and July 2025 for the entire population aged 15 and over. First observation: the share of Ivorian channels remains stable regardless of the distribution of these audiences among...
Reality TV and international formats are ubiquitous in French-speaking Africa
Long considered too expensive to produce, major international entertainment formats have now conquered French-speaking Africa. These major international formats are now ubiquitous, particularly in the programming schedules of pan-African channels in French-speaking Africa. CANAL+ is the most active group in this field through its channels A+, CANAL+POP, and more recently...
France Médias Monde launches ZOA
On Wednesday, October 1, France Médias Monde launched ZOA ("the lucky star" in Central Africa), a new 100% digital media outlet designed by and for young French-speaking Africans. Its main mission is to portray Africa as it is experienced, imagined, and transformed by its youth, giving a voice to those...
Official launch of Faso Films Fonds: A new impetus for Burkinabe cinema
The official launch of the Faso Film Fund will take place on October 8, 2025. On this occasion, a call for projects will be launched to enable Burkinabe filmmakers, producers, and audiovisual project leaders to submit their applications and receive funding. It should be noted that the Faso Film Fund...
Interview with Arnaud Moisan, Director of Ipsos in Senegal
A few years ago, you founded Omedia with Christophe Gondry and Karim Konaté, and just under two years ago, Omedia was sold to IPSOS, which had closed its offices in 2000 at the time of COVID. What explains IPSOS's return? Ipsos, which had offices until 2020, left Côte d'Ivoire and...
TV5MONDE gets a makeover
New branding, new sound identity, new logo, new news studio, new programs, and above all, new energy driven by Kim Younes, who was appointed president of TV5 Monde just one year ago: TV5 Monde's 2025 fall conference, held on September 30, was marked by dynamism, modernization, and innovation. For its...
LES NOUVEAUX BOSS, TV5 Monde's new flagship program
At the Back-to-School Conference, TV5 Monde presented its new flagship program, "LES NOUVEAUX BOSS" (The New Bosses), which aims to showcase African youth. This program will follow the journey of entrepreneurs from across the continent who will be supported in the realization of their projects by four mentors: Claude Borna,...
Demba on his way to the Oscars
African cinema is once again in the international spotlight: The feature film "DEMBA," directed by Mamadou Dia, has been officially selected to represent Senegal at the next Academy Awards in the Best International Feature Film category. "DEMBA" tells the story of a man struggling with grief and depression after his...