As the merger with the CANAL+ Group moves forward, the MULTICHOICE audiovisual group has published its results for the financial year ending March 31, 2024. Against a backdrop of high inflation and a difficult economic environment, Multichoice saw its total number of active subscribers decline by 9%. The decline is...
Number of Facebook followers: NCI widens the gap
As we do every year, we publish the TOP channels based on their number of Facebook subscribers. Although not an audience indicator, the number of Facebook subscribers is a good indicator of a television channel's popularity and influence among a country's population. NCI, which saw the strongest growth in 2023...
Benin engages in marketing and creates its brand signature: "A World of Splendor."
Following the example of Germany, Iceland, Brazil, and Japan, BENIN has adopted a new brand signature entitled "A World of Splendor." The term "nation brand" used by the Benin government in the minutes of the Council of Ministers meeting on June 12 was coined in 1996 by independent political advisor...
TV5 Monde at the heart of June's news
For once, the discreet TV5 MONDE is making headlines this month: Resignation of the president At the end of May, following the announcement of the launch of the procedure to appoint the next President of TV5Monde, Yves Bigot decided to bring forward his departure and submitted his resignation. His term...
Interview with Yves Bigot, President and CEO of TV5 Monde
You have just announced your resignation, which will take effect at the end of June. With just a few days left in your term, we would like to focus this interview, if you agree, on your work in French-speaking Africa and on what TV5MONDE is preparing for the continent. You...
Signing of the new Charter on Editorial Independence and Professional Ethics for TV5MONDE
Jointly developed by SDJ and TV5MONDE, this text aims to provide a framework for the rules of editorial independence and professional ethics already established within TV5MONDE's news department and already contained in the TV5 Intergovernmental Charter, the Company Agreement, the Editorial Charter, and the Charter on Artificial Intelligence and Information. ...
TV5Monde Afrique will broadcast the 2024 Paris Olympic Games.
TV5Monde Afrique will broadcast the 2024 Paris Olympic Games, which will take place from July 26 to August 11, 2024. TV5Monde Afrique has been broadcasting the Olympic Games since the Rio Games in 2016. These were the first Games for which rights for sub-Saharan Africa had been negotiated. For the...
55% of Africans rank the fight against pollution as the top environmental challenge
The webinar organized by Kantar in partnership with Sciences Po Grenoble and Adweknow provided an opportunity to present the main findings of Kantar's study on CSR communication. This study sheds light on societal and environmental priorities for the population in French-speaking African countries covered by the Africascope study the way...
Where can we watch EURO 2024 in French-speaking Africa?
Bringing together the 24 best European teams, who will play a total of 54 matches, Euro 2024 will take place from June 14 to July 14 in Germany. On which television channels will this competition be broadcast in French-speaking sub-Saharan Africa? ADWEKNOW takes stock. In Pay-TV, NEWWORLD owns the rights...
IPTV in Cameroon: slight growth in the first quarter
TV advertising investments measured by the Omedia institute increased by 14% in Cameroon in the first quarter of 2024. This is a small increase compared to the first quarter of 2023, which saw a sharp decline (-45% vs. 2022). During the two months of broadcasting the 2023 African Cup of...