Both positions are based in Dakar, Senegal. Full-time on-site starting in March 2025 ARTISTIC DIRECTOR/GRAPHIC DESIGNER: PLEASE SUBMIT A PORTFOLIO AND RECENT REFERENCES.RESPONSIBILITIES: EXPERIENCE: 5-10 years of experience in a digital agency or advertising agency. SKILLS:➔ Advertising culture and artistic curiosity➔ Proficiency in graphic design tools (Adobe Suite, generative AI,...
CONCERTO opens a new office in DAKAR
CONCERTO, the public affairs firm already present in Abidjan, Casablanca, Dubai, Cape Town, Nairobi, and Paris, continues its expansion in Africa with the acquisition of Insign Africa in Dakar, which becomes Concerto Senegal. Concerto Senegal brings together a team of 15 communications experts and becomes the group's creative studio, headed...
Interview with Axel Bouedy, Director of Channels at Côte Ouest Audiovisuel.
After earning a bachelor's degree in film and audiovisual studies from Paris 8 University and gaining initial experience as an assistant director, Alex Bouedy joined Côte Ouest Audiovisuel, where he held the positions of Playlist Manager and Channel Manager. He is now Director of the channels published by Côte Ouest...
IA Now, the new section of Adweknow
Welcome to IA Now, the new section offered by Adweknow to cover artificial intelligence news as it relates to communication and media. IA Now will focus on how AI is developing around the world and in French-speaking Africa, with a particular focus on: the latest content generation tools and technologies,...
The Cyber Africa Forum (CAF) will be held in Benin on June 24 and 25, 2025.
In recent years, Benin has taken numerous initiatives in the digital field to give the country an image of leadership in innovation. The announcement that the Cyber Africa Forum (CAF), which has been held in Abidjan for the past four years, will take place in Cotonou in 2025 is further...
AI-Generated Images: How Do They Work?
AI image generation: how does it work? Today, artificial intelligence tools are capable of creating original images from simple textual descriptions, opening up unprecedented opportunities for marketing, communication, and media. These images are generated using two technologies: GANs (Generative Adversarial Networks) and diffusion models. GANs (Generative Adversarial Networks) GANs were...
Season 2 of CACAO premieres February 16 on CANAL+POP
The first season of Cacao aired in June 2020 on CANAL+. This 12-episode series, each episode lasting 52 minutes, directed by ALEX OGOU, produced by TANKA Studio and co-produced by CANAL+ INTERNATIONAL, featured two rival cocoa-producing families, the Desvas and the Ahiteys, who were fighting for control of the cocoa...
City of Innovation and Culture in Ivory Coast
The President of the Republic of Côte d'Ivoire, Alassane Ouattara, has announced the construction of a city of innovation and culture. Construction of this city will begin in 2025 and will bring together state-of-the-art technological infrastructure, incubators, and spaces dedicated to the creation and promotion of arts and culture in...
Interview with Mr. René Bourgoin, President of the High Authority for Audiovisual Communication in Côte d'Ivoire (HACA)
AWK: Hello Mr. President, you have chosen Kantar as the operator for the single measurement of audiovisual media audiences in Côte d'Ivoire. Can you explain how the selection process for this operator went? RB: We launched a call for expressions of interest last November. Eight companies responded to this call....
Médiamétrie publishes audience figures for Senegal for the second half of 2024
Médiamétrie has just published a press release concerning the survey conducted with its partner Omedia from September 29 to October 14, October 27 to November 11, and November 24 to December 9, 2024, on the Senegalese market. The survey is based on a sample of 1,409 people aged 15 and...