After Senegal and Ivory Coast, Adweknow has published its annual report, which provides valuable insights into how brands managed their TV advertising presence in Cameroon in 2024, based on TV advertising data from Ipsos. According to IPSOS, ORANGE Cameroon, MTN Cameroon, and CANAL2 ranked first in the monthly TOP 10...
After SICA, SIMA
Following Côte d'Ivoire, which hosted the third edition of the Abidjan International Audiovisual Content Exhibition (SICA) in Abidjan last June, it is now Senegal's turn to launch the first edition of a new event that will bring together media professionals, public institutions, technical partners, and digital companies: the International Media...
In Togo, an animation studio is reimagining African stories
Article published in Le Figaro and selected by Adweknow (Le Figaro with AFP) In a working-class neighborhood of Lomé, the capital of Togo, the teams at the Aruka animation studio aim to reinvent African stories in order to show an image of their continent that bucks the clichés. Cartoonists, editors, voice...
Adicomdays 2026: Save the date and become a partner of the event.
The 10th edition of Adicomdays will take place on April 9 and 10, 2026, in Abidjan. For 10 years, Adicomdays has become the must-attend event in the world of digital creation in Africa, bringing together hundreds of participants every year. In 2026, Adicom Days will be even bigger, with more...
Initial results of the New National Audiovisual Media Measurement
After more than two years of anticipation, the national audience measurement system for audiovisual media is finally up and running: the High Authority for Audiovisual Communication (HACA) published the first results this week. The Kantar study was conducted in two waves: from May 6 to 30, 2025, and from June...
GLOBO and CÔTE OUEST AUDIOVISUEL at MIP AFRICA
(press release) GLOBO will be alongside Côte Ouest Audiovisuel (Mediawan Africa) for the second consecutive year at the fourth edition of MIP Africa, which will take place from September 1 to 3, 2025, in Cape Town, South Africa. This must-attend event, which brings together producers, broadcasters, platforms, and economic operators,...
Gulli Africa celebrates its 10th anniversary
Created in 2015 in 22 French-speaking African countries by the Lagardère Active group, already publisher of Canal J and Gulli France, and sold to the M6 group in 2019, which has been its publisher ever since, Gulli Africa is celebrating its 10th anniversary. The channel is available exclusively on Canal+...
CANAL+/MULTICHOICE: APPROVAL BY THE SOUTH AFRICAN COMPETITION COURT
CANAL+ and MULTICHOICE announced in a press release published on July 23 that the South African Competition Tribunal has approved CANAL+'s mandatory takeover bid to acquire all outstanding ordinary shares of Multichoice Group not already owned by CANAL+, excluding treasury shares, from MCG shareholders for ZAR 125.00 per share. This...
The Premier League on CANAL+ until 2028
This summer, in 2025, the CANAL+ group made a major move by renewing its exclusive broadcasting rights for the English Premier League in 50 countries across Europe, Africa, and Asia for the 2025–2028 seasons. This agreement reinforces its status as the preferred broadcaster of major international sporting events in all...
Standoff between Multichoice and Ghanaian authorities
For several months, the Ghanaian government, through its Minister of Communications, Digital Technologies, and Innovations, Samuel Nartey George, has been criticizing MultiChoice, the operator of the DStv television package, for charging what it considers to be excessive prices for its pay-TV services in Ghana compared to those charged in other...