The reality TV wave is sweeping across the African continent. This television genre is becoming increasingly popular with African audiences. To meet this new demand, many players in the audiovisual landscape are adapting famous Western shows for their audiences, while others are experimenting with new concepts... Concepts for African audiences...
IPTV instability in Cameroon and Senegal in April and May 2021
TV advertising data published by Omedia for April and May show the extreme instability of this market, which, although it has remained stable overall since the beginning of the year, is subject to significant month-to-month fluctuations compared to 2020, which was marked by the first months of the health crisis....
WALABOK by Fatou Kandé Senghor, a series on hip hop in Senegal
On June 9, Dakar-based filmmaker Fatou Kandé Senghor officially launched the new series Walabok. Designed as a 30-episode series, it was produced by Waru Studio in Dakar, an artistic research platform created by the filmmaker with the aim of actively participating in the development and revitalization of media and communication....
A new sports event on A+ IVOIRE
A+ Ivoire is strengthening its programming of the most popular sport in Côte d'Ivoire by offering a new program every Sunday after the live broadcast at 6:00 p.m. of the LONACI LIGUE 1 match, the Ivorian soccer championship. On June 6, A+ IVOIRE launched "LES KOUMANLI DE FOOT," a new...
MIDEM Africa held digitally on June 28
For the first time since its creation, MIDEM, an international event that brings together all players in the music industry, is launching an African edition organized digitally. The organizers have officially launched "Midem Africa," the first pan-African digital event dedicated to the most dynamic music markets on the African continent....
The Francophone Union honors four major Francophone winners
The 3rd Indian Ocean Meetings took place from June 8 to 11 in Réunion. Organized by the Francophone Union, the event brought together more than 300 leaders and professionals to discuss major topics related to communication, creativity, media, and the energy and environment sector. In parallel with these meetings, the...
Delphine LAVAUD founds the consulting firm ASENSIA AFRICA
After gaining extensive experience at the helm of the PUBLICIS agency in Côte d'Ivoire, which made a significant mark on the Group's development in the region, Delphine LAVAUD created ASENSIA AFRICA CONSULTING GROUP. Specializing in strategy consulting and brand image & performance development, ASENSIA Africa aims to promote managerial innovation...
Hémisphère Media Production Africa wins award at ASCOM 2021
The 2021 edition of ASCOM, initiated by Ivorian journalist Michel Russel Lohoré, came to a close on June 10 in Abidjan in the presence of the Minister of Communication, Media, and Francophonie, Mr. Amadou Coulibaly. Personalities, companies, agencies, and institutions from the world of communication gathered for this 2021 edition,...