Faced with climate challenges, exponential urbanization, and population growth in cities, concern for people's well-being and reducing the ecological footprint continues to grow. Aware of this issue, many African and European tech players are working to respond to these challenges by developing digital solutions and defining sustainable development models that...
Digital dividend: a potential windfall for African countries
In French-speaking Africa, the transition to DTT is being finalized in many countries. In Côte d'Ivoire, the analog signal was switched off on November 13, 2021, and all DTT channels are now operational. In Senegal, 85% of sites are now in service, covering 90% of the population. In Benin, 95%...
IPTV in Senegal in the third quarter of 2021: +7.2% vs. 2020
TV advertising investments measured by the Omedia institute in Senegal amounted to 2,952,950,000 CFA francs in the third quarter of 2021, up +7.2% compared to the same period in 2020.
IPTV in Cameroon: 11.1% growth in the third quarter of 2021
TV advertising investments measured by the Omedia institute in Cameroon are up +11% in the third quarter of 2021 compared to the same period in 2020. Just under 1 billion CFA francs was invested by advertisers on the TV channels CANAL2 and CRTV during July, August, and September. In total,...
Interview with Alexandre Cohen, CEO of CANAL+ Advertising
Alexandre Cohen, who previously managed CANAL+ subsidiaries in Gabon and then Togo, has been CEO of CANAL+ ADVERTISING for the past year. CANAL+ ADVERTISING is the advertising agency for channels published by CANAL+ INTERNATIONAL and other publishers. Could you tell us about your career and what you have learned after...
Advertising investments in Côte d'Ivoire down sharply in the third quarter of 2021
After a very strong increase of +28.6% in the first half of 2021, following a record year in 2020 ending at +49% compared to 2019, TV advertising investments in Côte d'Ivoire fell sharply by -16% in the third quarter of 2021. Is this a temporary downturn or the beginning of...
Universal Music Africa Academy holds its first training workshops
Since expanding its activities to the African continent, Universal Music's ambition has been to discover and reveal new talent, build a lucrative African market for artists, and develop a network of expertise. To take this further, the major label is launching a training program with the launch of the Universal...
International group Avisa Partners announces acquisition of Africa-focused communications agency 35°Nord
Avisa Partners, a business intelligence, international affairs, and cybersecurity firm, and 35°Nord, a communications and influence agency specializing in Africa, announce a capital alliance. Since its creation in 2010, Avisa Partners has relied on a collective of high-level partners and consultants, strong organic growth, and numerous acquisitions to accelerate its...
10 nominees for the 7th edition of the RFI Talents du Rire Award
The 10 nominees for the 7th edition of the RFI Talents du Rire Award are as follows: Initiated by comedian Mamane, a columnist* on the global radio station, in collaboration with RFI and Gondwana-City Productions, this award showcases new talent in comedy and rewards a young French-speaking artist from Africa,...