Enensys Technologies, a provider of media distribution solutions, has delivered a complete upgrade of Canal+ International's EasyTV service in Africa. Technically, the operation consists of migrating the existing DVB-T2 network in Africa from standard DVB-T2/T2MI broadcasting on the C-band to OneBeam DVB-SIS broadcasting on the Ku-band. This migration enables Canal+...
New World markets free-to-air rights for the 2022 FIFA World Cup for sub-Saharan Africa
The entire population of French-speaking sub-Saharan African countries will be able to watch the World Cup free of charge starting November 20. With five weeks to go before the start of the 2022 FIFA World Cup, New World TV has announced that it has signed contracts with 42 television channels...
5th wave 2022 – Media measurement in Cameroon
Médiamétrie has just published, as it does every two months , the audience results for the fifth wave (July/September 2022) of its regular declarative measurement, carried out with Omedia from July 2 to 17, 2022, and from September 3 to 18, 2022. The TV audience and Internet usage study is...
IPTV 2021: How are brands using TV in Ivory Coast?
Every month, Omedia provides information on television advertising investments and ranks brands according to their level of TV investment in a monthly TOP 10 list. After Senegal, ADWEKNOW was able to assess how brands managed their TV advertising presence in 2021 in Ivory Coast. 48 advertisers are mentioned at least...
Benin: HAAC wants to develop high-quality journalism
The proliferation of fake news, propaganda, and misinformation has greatly contributed to weakening journalism and access to quality information on the continent, as in the rest of the world. It is necessary, even crucial, to encourage the development of quality journalism, particularly through the development of local skills. With this...
ZACU TV, a new channel dedicated to fiction, broadcast entirely in Kinyarwanda and produced by CANAL+.
Following NOVEGASY, SUNU YEUF, and MABOKE TV, ZACU TV is now the fourth local-language fiction channel published by the CANAL+ Group in sub-Saharan Africa. As we announced last July, the acquisition of ZACU Entertainment, a major player in content production and distribution in Rwanda, enables the CANAL+ Group to strengthen...
The Hirondelle Foundation is seeking candidates—journalists—for its program aimed at strengthening the media in West Africa.
The Hirondelle Foundation is launching a call for applications to select a group of journalists for its professional training program "Violence Prevention and Media: Strengthening West African Media." Its objective is to strengthen the constructive role of the media in West Africa in preventing conflict and violent extremism by promoting...
Ascèse Conseil agency signs CFAO Retail group's latest campaign
Following the two PlaYce shopping centers in Côte d'Ivoire, located in Marcory and La Palmeraie, CFAO recently opened its third shopping center in sub-Saharan Africa, in Cameroon. For the occasion, the CFAO Retail Group commissioned the communications agency Ascèse Conseil to create a large-scale advertising campaign. Here are some images...
TERRANGA, the new original series from CANAL+ Original
The plot of TERRANGA is revealed... Filmed entirely in Senegal, this new series tackles all the issues of today's reality, such as land and water management in the region, against a backdrop of environmental awareness. This new creation is the result of a writing phase that began in 2017, two...
Senegal: Launch of the LionsTech Invest community to develop the local startup ecosystem
Recent years have shown that Africa can count on a rapidly growing network of startups. Although funding levels are not yet on par with other regions of the world, the continent's potential is real, boosted by the digitalization of various economic sectors. According to WeAreTech (source: Partech), the three sectors...