The results of the September 2023–June 2024 wave of the AFRICASCOPE study are now available to subscribers. In addition to TV and radio audience figures, they provide insights into Internet usage and social media use. INTERNET Internet usage continues to increase. It rose from an average of less than 50%...
IPTV IN IVORY COAST: +50.6% growth and unprecedented levels in H1 2024
According to the Omedia institute, which tracks advertisers' television advertising investments (IPTV) in Côte d'Ivoire, these investments grew significantly in the first half of 2024. With growth of over 50%, the total amount of IPTV reached nearly 8 billion CFA francs for the first six months of the year. This...
ADICOMDAYS KINSHASA 2024: request the program
Adicomdays will be held on September 20 and 21, 2024, in Kinshasa, and the program for these two days is taking shape: On the first day, ANGÈLE BERTHE, business strategist, founder, and CEO of Hello Pepite and LBC, will present "Structuring irresistible offers or services for your products" from 10...
THEMA renews its partnership with OKAST
THEMA, a subsidiary of Canal+ International, publisher of several African channels and specialist in the distribution of African content, has just renewed its partnership with OKAST for the broadcasting of its OTT platform launched in 2022. MY AFRICAN BOUQUET offers six channels, including those produced by the Théma group such...
Africascope Sept 2023/June 2024 – Key findings in TV and radio
The results of the September 2023–June 2024 wave of the AFRICASCOPE study are now available to subscribers. Traditional indicators of cumulative audience and viewing time by country show fairly high stability in both radio and television, although there have been significant declines in viewing time in some countries. RADIO: Radio...