Under pressure from international organizations, African countries committed in 2015 to phasing out analog television broadcasting and replacing it with digital terrestrial television (DTT). The main reason for the migration to DTT was to free up frequencies for telecom operators. Other expected benefits included improved image quality (compared to...
Christophe Tardieu appointed interim president of TV5 Monde
Following the resignation of outgoing President Yves Bigot, whose term ended on June 30, the TV5 Monde Board of Directors has appointed Christophe Tardieu, currently Secretary General of France Télévisions, to serve as interim head of TV5 Monde pending the completion of the process to appoint a new President. From...
Job offer: CANAL+ ADVERTISING is looking for an Account Manager
MISSIONS Within the advertising agency, and in a multimedia environment (TV, digital, cinema, sponsorship, themes, Ops), the Account Director must Increase Revenue Participate in developing the strategy to be adopted to achieve business objectives Manage, develop, and prospect a portfolio of media agencies with their advertisers. Ensure the commercial development...
Clap Ivoire: call for films to support young Beninese filmmakers
As part of Benin's participation in the Clap Ivoire International Short Film Festival, the Benin Arts and Culture Development Agency (ADAC) is launching a call for films aimed at young Beninese filmmakers who will represent the country at the international stage, including the eight countries of the West African Economic...
AFRICAMAT: A new tool for better understanding TV channel audiences.
In early September, CANAL+ Advertising and Médiamétrie will present a new tool for measuring television audiences in French-speaking sub-Saharan Africa, developed in partnership between the two companies and called Africamat. This technological innovation, which relies on return channels from decoders, enables in-depth analysis of channel and program audiences among CANAL+...