Did you say funnel?

The term funnel is becoming increasingly common in marketing. Contrary to what one might think, this term is not derived from the word fun. Nor is it a word from the funeste family. No! A funnel is the English term for a funnel.  Widely used in digital marketing in recent...

CAN 2024: over 5,000 media accreditation requests registered

With just a few weeks to go before the kickoff of the 2024 Africa Cup of Nations, the Confederation of African Football (CAF) has announced that it has received a record number of accreditation requests from the media for the soccer competition.  More than 5,000 accreditation requests have been registered,...

Merry Christmas and Happy New Year 2024

2024 is off to a strong start!  Starting in January, the Africa Cup of Nations will stir up enthusiasm among African populations, for whom, as we know, soccer is a burning passion.  The TotalEnergies CAF Africa Cup of Nations Côte d'Ivoire 2023—its official name—is being expanded for the first time...

CANAL+ launches CANAL+ CAN

To mark the 34th edition of the Africa Cup of Nations taking place in Ivory Coast, CANAL+ is launching its event channel dedicated to this major sporting event. CANAL+CAN. CANAL+ subscribers will thus have access to exceptional programming and exclusive coverage of the entire sporting event. From January 13 to...

Dakar Series Season 2!

In recent years, media news in French-speaking sub-Saharan Africa has been dominated by the release of new series. Audiovisual production is booming, with Côte d'Ivoire and Senegal leading the way. In Dakar, projects are multiplying, driven by a new generation of talent, fueled by the liberalization of the landscape, boosted...