In partnership with the Ford Foundation, Villa Albertine welcomes five thinkers, creators, or cultural professionals from the African continent each year for a residency in the United States. It is now accepting applications to select the five winners who will have the opportunity to participate in a two-month exploratory residency...
Promoting the media through the Africascope study?
Twice a year, KANTAR announces in a now traditional press release that it is making the AFRICASCOPE results on radio and television audiences and internet usage in eight French-speaking African countries available to its subscribers: Burkina Faso, Cameroon, Côte d'Ivoire, Gabon, Mali, Democratic Republic of Congo, Republic of Congo, and...
Interview with Rita Pascale Kwaminan, President of the Association of Bloggers of Côte d'Ivoire
Can you tell us about your activities? I am a blogger and founder of Réalité de femme (www.realitedefemme.com), a media outlet dedicated to promoting women's empowerment and female leadership. On January 22, 2022, I was appointed head of the Association of Bloggers of Côte d'Ivoire. In addition to blogging, I...
Netflix lowers its prices in several sub-Saharan African countries
Long the number one platform in terms of subscriber numbers, Netflix experienced a difficult period in early 2022. For the first time, the VOD giant recorded a slowdown in its activities, losing 200,000 subscribers in the first quarter of 2022. This also led to a $54 billion drop in the...
Stagnation of IPTV in Cameroon: +2% between 2022 and 2021
Advertising investments collected by the Omedia institute in Cameroon reached 4.455 billion CFA francs in 2022. This is roughly the same level as in 2021. However, the beginning of the year was very dynamic, with +15.9% in the first quarter, but month after month, advertisers limited their investments in the...
RFI and France 24 confirm their success in French-speaking Africa, where both media outlets are followed by more than 60% of the population each week.
RFI and France 24 confirm their success in French-speaking African countries in 2022 and their leading positions in terms of brand awareness and audience ratings, according to the results of the "Africascope January-December 2022"* study conducted by Kantar-TNS in seven countries: Burkina Faso (Ouagadougou), Cameroon (Douala and Yaoundé), Congo-Brazzaville (Brazzaville),...
TV5MONDE maintains its position in French-speaking Africa
In an audiovisual landscape increasingly dominated by thematic channels, TV5MONDE remains the leading international general-interest channel in French-speaking Africa , with 4 out of 10 people watching the channel every week. According to the latest results of the Africascope* study, TV5MONDE's weekly audience reaches an average of 40.8% of the...
Benin officially launches digital terrestrial television
On Friday, February 17, 2022, Aurelie ADAM SOULE ZOUMAROU, Minister of Digital Technology and Digitalization, officially launched Digital Terrestrial Television in Benin. This launch marks the end of technical developments and, for viewers, the beginning of a new way of watching free television (more channels, better image quality, etc.). However,...
Interview with Alexandre Gruner, Director of CANAL+ Digital Factory
Can you tell us about the Digital Factory? Digital Factory is a new African entity dedicated to supporting CANAL+'s digital presence in Africa. We have four main missions: Improving the experience of our subscribers and prospects on digital media (CANAL+ app, websites, connected decoders, etc.). Our teams are working in...
Ivory Coast: government takes measures for the advertising communications sector
For several months now, the Ivorian government has been implementing measures to clean up the advertising sector. The focus is on outdoor advertising, particularly illegal advertising displays. To this end, in 2021, the public authorities launched the digitization of the administrative process for managing urban space occupancy permits in order...