IPTV in Ivory Coast: +10.5% in 2021

According to data from the Omedia institute, which tracks gross television advertising investment (IPTV) in several French-speaking African countries on a monthly basis, IPTV declined slightly in the second half of the year (-2.9%) after a very strong first half of 2021 compared to the previous year (Read). Advertising investments...

Cameroon: Startimes partners with the CINAF platform

Startimes has partnered with the CINAF TV platform to offer its subscribers 100% Cameroonian content. To do so, the Chinese digital television operator has formed a partnership with the Cameroonian streaming platform CINAF TV. CINAF TV is a company that produces, broadcasts, and distributes Cameroonian film content. The platform now...

Société Générale's YUP adventure comes to an end

On March 1, the French banking group announced that it was discontinuing its YUP mobile money solution. A long-standing player on the continent, Société Générale has been very active since 2015. With its long-standing presence and strong geographical network across the region, the group had chosen to make Africa its...

Results of the first committee meeting of the "TV5MONDEplus Francophonie Fund"

On March 23, 2021, TV5MONDE and the International Organization of La Francophonie launched the "Fonds francophonie TV5MONDEplus" (TV5MONDEplus Francophonie Fund). This fund, created on the initiative of the Canadian government, aims to support, promote, and distribute audiovisual works—films, documentaries, fiction, or animated films—in French and co-produced with countries in the...

IPTV in Cameroon: +54% in December 2021, +19.5% over the year 2021

According to data from the Omedia institute, which tracks gross television advertising investments (IPTV) each month in several French-speaking African countries, these investments increased by +19.5% in Cameroon in 2021 compared to 2020. As a result, IPTV, which reached nearly 4.4 billion CFA francs in Cameroon, has now returned to...

IPTV in Senegal: +20.6% IN 2021 and a total of 13.5 billion CFA francs

According to the Omedia institute, which conducts monthly surveys of television advertising investment (IPTV) in several French-speaking African countries, Senegal returned to double-digit growth in 2021 after two years of stagnation. This represents a 34% increase in the second half of 2021 compared to 2020, thanks to food brands, and...

AFRICASCOPE 2021—Key findings by country

Kantar has just published the results of the Africascope study for 2021. This study covers the capitals of eight countries: Burkina Faso, Cameroon, Côte d'Ivoire, Gabon, Mali, Democratic Republic of Congo, Republic of Congo, and Senegal. The interviews were conducted face-to-face on tablets with a total sample of 16,000 people...