Kawarizmi, a specialist in offline, online, and programmatic media buying, has just completed the very first programmatic DOOH (digital out-of-home) activation on the African continent (excluding South Africa). Read also: Kawarizmi connects advertisers to African markets. The operation is part of a vast media plan rolled out this summer in...
Eutelsat increases its stake in OneWeb
Eutelsat Communications has exercised a purchase option for a total amount of $165 million, thereby increasing its stake in OneWeb from 17.6% to 22.9%. Eutelsat is taking another step forward in the direction it began a few years ago, toward the possibility of accessing high-speed Internet via satellite. OneWeb has...
CANAL+ POP stocks up on new programs for its launch
Since September 30, CANAL+ COMEDY has been replaced by CANAL+POP. This new "100% show" channel features ambitious programming and a range of new entertainment programs: 4 MARRIAGES FOR A HONEYMOON, African version, in which couples compete to win a dream honeymoon. See also: "4 Marriages for a Honeymoon" on CANAL+....
BLUE LIONS strengthens its team with five new arrivals
Altavia Blue Lions, the digital agency specializing in supporting global brands in Africa, the Indian Ocean, and the Middle East, announces several new arrivals to strengthen its consulting teams in Paris and Dubai. Anne Petiteau (formerly of Bureau Veritas) & Lila Amalou (formerly of Cojecom) as senior project managers, Charlotte...
RFI and France 24 launch the latest edition of the Africa App Challenge, focusing on digital technology in education
RFI and France 24 are launching the sixth edition of the "Challenge App Afrique" competition, which this year aims to promote the integration of new technologies in the field of children's education in French-speaking Africa. Open to all Africans and young companies on the continent, this edition rewards digital innovations...
TV5Monde launches the series "Dream Trip"
Following the successful series Wara (8 episodes x 45 minutes) and Melody la Victoire en Chansons (12 episodes x 52 minutes), co-produced by TV5MONDE, the channel is launching the world premiere of the series VOYAGE DE RÊVE on the French-language platform TV5MONDEplus, starting October 6. This original series (26 episodes x...
Havas Horizons publishes the fifth edition of its annual barometer in partnership with the United Nations Economic Commission for Africa (ECA)
The Havas Horizons 2021 barometer has just been published. Based on the perceptions of around 100 representatives from Africa's leading financial and banking institutions, as well as players actively contributing to its economic development, the Havas Horizons 2021 barometer reveals that investor perceptions have changed significantly in many areas, confirming...
The Africa Tech Festival will be held digitally on November 8!
The two events, AfricaTech and AfricaCom, are coming together this year for the first edition of the Africa Tech Festival, held from November 8 to 12, 2021. Organized digitally, the Africa Tech Festival aims to bring together the most influential figures in African tech. "For 24 years, we have been informing...
A new Africa-France Summit
The Africa-France Summit, to be held on October 8 in Montpellier, will be radically new in nature. Without heads of state or institutional authorities, it will be devoted exclusively to the youth of Africa and France who, every day, are building the future of the relationship between France and the...
Publishers Bayard and Nathan launch two initiatives for the development and education of African children
Two initiatives targeting young children were announced simultaneously this week. Bayard Afrique is offering two major innovations in its range of products for young children to coincide with the start of the school year: - A new format for "Planète J'aime Lire," aimed at children aged 5 to 10 The...