Arnaud Annebicque appointed director of MetricLine

Arnaud Annebicque has been appointed Director of MetricLine, the department responsible for marketing Médiamétrie's measurement technologies and expertise internationally for television, radio, and the internet. Arnaud Annebicque now oversees the department's activities: - marketing technologies developed for the French market, such as the RateOnAir individual audience meter used by Kantar...

Interview with Luc Armel Mady Ngouo, JRI for HEMISPHERE MEDIA AFRICA

Can you tell us about your job? I started my career in 2016 at Maline Production, an audiovisual production company based in the city of Douala, as an assistant director working alongside Franco-Central African promoter and director Guy Thierry Alima. This company specialized in the production of institutional films and...

Kantar publishes the results of its Africascope 2020 study

The Africascope 2020 study covers eight countries: Burkina Faso, Cameroon, Côte d'Ivoire, Gabon, Mali, Democratic Republic of Congo, Republic of Congo, and Senegal, and provides a detailed snapshot of media consumption among 19.6 million individuals aged 15 and over. Due to the health crisis, the fieldwork for this 2020 study...