2020 has been such a unique year for the whole world, a year that has turned everything upside down, but also a year that has led us to wonder about the "world after." Since health measures were put in place in several countries around the world, we have become more...
"Dianké" wins award at Paris Podcast Festival
"Dianké," the West African radio drama produced by RAES and available as an RFI podcast on the website and listening platforms, received the "Original Music in a Podcast Award" from the Paris Podcast Festival, with the support of Sacem, on Sunday, October 18, 2020. The music for this original creation...
ADICOMAWARDS 2020: the list of the 7 big winners!
The Adicomawards ceremony took place on October 23, hosted by Eric M'Boua and broadcast live from Abidjan. For the 2020 edition, Adicomdays once again sought to reward African creativity. After more than 1,000 entries, seven big winners were honored at the ceremony, following evaluation by a jury made up of...
MTV SHUGA BABI: a second season in the works
Season 2 of MTV Shuga Babi is in the works! Despite the difficult circumstances caused by the health crisis, the filming schedule has been adhered to. With the support of Unitaid, the MTV Staying Alive Foundation (MTV SAF) has been able to continue filming safely (with temperature checks, protective measures,...
La Maison Junior and Yobo Studios are calling for applications to train 15 young Togolese people in writing
To address the lack of training in audiovisual professions on the continent, Maison Junior is launching a call for applications in Togo for a ten-month training workshop on writing for animated series, fiction series, and TV magazines. LA MAISON JUNIOR is an association that aims to train young writers from...
How do we measure television audiences? Episode 1: Declarative measurements
Television audience measurement has kept pace with technological developments and has become increasingly sophisticated over the decades, evolving from surveys based on respondents' statements to automatic measurement requiring virtually no human intervention. The oldest technique, which is now the simplest to implement and by far the least expensive, consists of...
Ivory Coast: strong growth in TV advertising investment in August 2020: +69.2%
According to the Omedia Institute, a new record was set in August 2020 in Côte d'Ivoire: the combined advertising investment of the three RTI channels, A + Ivoire, NCI, and Life TV showed an increase of nearly 70% compared to the previous year and came close to the billion CFA...
Cameroon: TV advertising investment up nearly 10% in September
With an increase of nearly 10% compared to September 2019, advertising revenues for Cameroonian television channels CRTV and CANAL2 are back on track for growth, according to the latest data published by the Omedia institute. It should be noted that the first eight months of the year, marked by the...
KIRENE renews its partnership with the Senegalese Football Federation for two years
The Kirène Group, which markets Kirene mineral water and Candia milk drinks, among other products, has renewed its partnership with the Senegalese Football Federation. This two-year partnership will end on December 31, 2022. It will cover upcoming events in which the Senegalese national team will participate, including the African Cup...
TV advertising investments in Senegal: the upturn continues in September
According to the Omedia institute, TV advertising investment, which had already grown by 23.3% in August 2020, increased by 11% compared to the same period last year in September. Read also: Senegal - strong growth in TV advertising investment returns in August 2020 Will this sustained recovery, following the slowdown...